My name is Marie and I’m the creative director and head florist at Estúdyo, a wedding and events floral styling studio based in Melbourne, Australia.

Whether your wedding is in a grand ballroom in Melbourne or a rustic estate in country Victoria, whether you’re inviting hundreds of your loved ones or it’s just you and your partner, I'm here to turn your floral dreams into a beautiful reality.


A creative floral partner for the most special day of your life

Seasonal flowers

A guide to in-season flowers in Melbourne, Australia

When it comes to quality, there is nothing better than in-season flowers. As they are grown during their peak season, these flowers enjoy ideal conditions that lead to healthier and more vibrant blooms.

In this blog post, we explore what in-season flowers are, why you should use them for your wedding day, and some of the great benefits they offer. 

What are in-season flowers?

As a lover of fresh flowers, one thing you may have heard of are in-season flowers. Essentially, these are flowers that are at the height of their blooming potential and full of lush, vibrant colour during specific times of the year. While it is true that you can find many flowers year-round, in-season flowers are often the freshest and most abundant during their particular season.

Why should you use in-season flowers for your Wedding Day?

As a floral stylist, I have seen many trends come and go. However, one trend that I can say is worth the investment is using in-season flowers for your big day. Here are some reasons why you should use in-season flowers for your special day:

1. Unbeatable quality

When you choose in-season flowers, you are guaranteed to receive the highest quality stems boasting its own distinctive beauty.

2. Cost effective

Did you know that daffodils cost half the price of gyp, also known as baby’s breath? Daffodils thrive close to Melbourne, so enjoys a price advantage that reflects the efficiency of local cultivation. 

Conversely, gyp is generally imported as a result, they require artificial intervention such as temperature control and chemical treatments on arrival to Australia. The intricacies of this process, add to the increased cost associated with imported flowers.

3. Emotional connection

Seasonal flowers can evoke particular emotions or memories tied to a specific time of year, which can enhance the sentimental value of your chosen blooms. What better way to celebrate your anniversary with the same flowers that adorned your wedding day?

Embracing the unexpected: How we deal with Mother Nature’s unpredictability

Your wedding day is one of the most special moments of your life, but there’s one thing you can’t control: Mother Nature. While it can be stressful to plan for an outdoor ceremony or reception, there’s something truly special about embracing the unpredictability of nature and incorporating it into your big day. 

By choosing these high-quality blooms, we allow ourselves to be enchanted by the ever-changing colours and fragrances offered by each season. From unexpected rain showers to a sunny day filled with butterflies and bees, whatever Mother Nature has in store for your wedding day, know that it’s all part of the magic. 

Embrace the unexpected and allow your wedding to be a celebration of the beauty and wonder of our world.

Still thinking whether in-season florals are the right fit for you?

Then take a quick moment to read what Louise and Jeremie had to say. 

“Where do I even begin! We were speechless when we saw how Marie transformed our venue that I had to grab my phone and messaged her on the spot! She has exceeded our expectations! From all the bouquets to the ceremony and reception flowers! All our guests were very impressed with all the arrangements!” – L&J

I hope those tips help! Leave a review below or a thumbs up if you found this useful. If you are looking for seasonal florals for your wedding day, enquire with us and let’s create something beautiful together.

Marie - Meet your florist

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